UP BJP’s ‘Tiffin Pe Charcha’ ensuring smooth ride on 2024 electoral roads

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Party appears unwilling to take any chances.

Lucknow, June 22 : Even as the Bharatiya Janata Party’s (BJP) 30-day mass connect programme in Uttar Pradesh approaches its end – launched on May 30 not only to mark nine years of Narendra Modi’s government at the Centre, but also to bolster its mass connect ahead of the 2024 Lok Sabha Polls – the party appears unwilling to take any chances for the Lok Sabha Seats it lost in the 2019 Lok Sabha Elections.

The BJP enlisted the help of around 600 volunteers, YouTube influencers, senior party leaders, and heavyweights for its ‘Tiffin pe Charcha’ or ‘Khane pe Charcha’ initiative, which runs until June 30. The specific focus is on the 16 Lok Sabha seats it lost in Uttar Pradesh. According to party sources, the party is eager to reestablish its presence there.

“The BJP has special plans for these seats, where it is using ‘Tiffin pe Charcha’ as a new tool to woo people and spread awareness about the development work that the party carried out during the nine years of the Modi government at the Centre, as well as during the first and second terms of UP Chief Minister Yogi Adityanath,” a senior party leader said.

Dharampal Singh, the BJP’s state general secretary, who recently met with the volunteers, stated that the volunteers were instructed to highlight the works for these seats. “Party functionaries, including MLAs and locals, met with some influential families in the region over meals. At least 200 families of actors, scientists, freedom fighters, physicians, athletes, and others were considered, according to Singh.

However, political pundits and analysts believe that with the efficient ‘Tiffin pe Charcha’ and no ‘Mahagathbandhan’ formula in place, the 2024 Lok Sabha elections will be a cakewalk for the party. “The BJP’s Tiffin pe Charcha will leave a mark,” said Shashikant Pandey, chairman of the department of political science at Babasaheb Bhimrao Ambedkar University in Lucknow. Given the lack of a significant opposition and anti-BJP alliance, the struggle for the impending 2024 Lok Sabha elections would be relatively simple for the party.”


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